"I''ll talk to Lao Hu. When his son gets off work at noon, we''ll have dinner together. I''ll see you later and say a few polite words. It''s not easy to choose a good house now. The appreciation space is much larger than the ordinary house type. " Deng Junmei explained.

    Ning Xueqing looked at Huo Bufan and didn''t speak.

    Huo Bufan smiled and said, "mom is right. There is a difference in the appreciation rate between good and poor houses. Thank your parents for their concern."

    Thanks from her son-in-law, Deng Junmei was still very happy. At least she didn''t do anything in vain.

    Ning Guoxiang muttered, "who cares about you? I don''t care about you without my daughter!"

    "Ignore him, that''s all!" Deng Junmei glared at Ning Guoxiang and said, "I don''t know who wiped tears there after her daughter left. Now the girl is coming and yelling here again, dog temper! "

    Ning Guoxiang''s face turned red and said, "Whoever wipes tears, I''ll just lose my eyes. Besides, it''s not that your daughter has found a good man and can''t afford a better house, otherwise I''ll worry about it? "

    Deng Junmei looked at Huo Bufan awkwardly. When she was about to explain, Huo Bufan smiled and said, "Dad is right. I really didn''t do well and treated her mother badly. I will work hard and strive for a bigger and better house in the future! "

    His weakness made Ning Guoxiang unable to continue to reprimand. In addition, the business in the store really depended on Huo Bufan. He murmured vaguely and didn''t say a word.

    Huo Bufan''s ability to grasp people''s hearts is beyond imagination. He knows how to "deal with" Ning Guoxiang''s stubborn donkey temper.

    Seeing that there was no more conflict between her father and her husband, Ning Xueqing was relieved, so she turned off the topic and asked, "Mom, how''s business these two days?"

    "It''s OK. Old customers are gradually coming back, and there are many new customers." Deng Junmei looked at Huo Bufan with approval and said, "thanks to the goods of Hongyuan fruit store, otherwise it''s time to close down now."

    Huo Bufan looked at the layout of the fruit shop and asked casually, "how much can you sell in a day now?"

    "About five or six hundred, mainly lost a lot of customers some time ago. Otherwise, it should be able to sell up to seven or eight hundred." Deng Junmei said.

    Huo Bufan quickly calculated in his mind that the net profit of the fruit shop is usually about 30%. If he sells 600 a day, he will earn 180, which is not much.

    The reason why those large fruit stores earn more is not only the large passenger flow, but also because they sell more high-end fruits.

    You know, the profit difference between high-end fruits and ordinary fruits is basically about double.

    There are many high-end fruits delivered by Hongyuan fruit store. It is reasonable to say that a little people buy them, and they should not only sell them for a little money.

    Deng Junmei explained: "this is an old community. They basically live in the elderly and children. They usually buy some grapes and apples. Like chelizi, loquat and durian, few people buy them. It''s a lot to sell six or seven hundred a day. "

    Huo Bufan nodded. If only grapes and apples were sold, the order would be more than ten or twenty yuan. In this way, the passenger flow was barely OK.

    However, if the really profitable high-end fruits can''t be sold, it''s too wasteful.

    Deng Junmei seems to be worried about this, saying: "Hongyuan fruit store sends a lot of high-grade fruit every day, and few people buy it here. On the contrary, Yulin has eaten a lot these two days. Shuhuan, do you think you can discuss with Hongyuan fruit store and ask them to send some ordinary fruit as much as possible... "

    Deng Junmei was very embarrassed when she spoke. After all, it''s good if people are willing to sell you goods at a fair price. It''s a little unreasonable to be picky.

    Ning Guoxiang saw her face unnatural. He wanted to scold her. What are you ashamed of in front of this cowardly son-in-law.

    However, the difficulty in selling high-end fruits is also his heart disease, which can be bought with real money. Even if the purchase price is not high, it is all money! You can''t sell it. Let Ning Yulin eat it?

    Even if you are not afraid of losing money, you have to be afraid of giving Ning Yulin diabetes.

    Ning Xueqing looked over. She should also hope Huo Bufan can help adjust the types of goods.

    However, Huo Bufan shook his head with a smile and said, "Mom, I don''t think it''s necessary to adjust the type of purchase. Just change the sales method a little."

    "What do you mean?" Deng Junmei asked puzzled, what are the other ways to sell fruit?

    "Have you heard of fruit buffet?" Huo Bufan asked.

    "Fruit buffet?" Deng Junmei looked confused and obviously hadn''t heard of it.

    Ning Xueqing knew a little and asked, "is it the kind that cuts all the fruits and makes a unified price of ten yuan a kilo so that customers can pick them at will?"

    "That''s right." Huo Bufan nodded.

    Deng Junmei understood, but immediately shook her head and said, "how can that work? If the guests only choose good ones, it''s not a loss!"

    "So we certainly can''t put all the high-end fruits on the market. It''s enough to control the total variety of 80% ordinary fruits and 20% high-end fruits at about 20 kinds. Under normal circumstances, customers are embarrassed to take only expensive when they enter the store. They are afraid of being gossip. The kind of rogue who likes to take advantage is only a handful. Overall, it is still very profitable, because it can give customers greater freedom, and it is easy for them to have the illusion of taking advantage of the high-end fruits that can be clearly seen. But this alone is not enough to increase sales. If you want to make business better, you need to do a topic activity at the same time. "

    "What activity?" Ning Xueqing asked.

    "Koi." Huo Bufan replied with a smile: "you should know that Taobao recently made the luckiest Koi in the world, which had a great sensation. We don''t need to be so big. We just need to tell the guests that whoever comes to the store to buy only one fruit can participate in the koi lottery. Every day, a koi, the winner, will receive one kilo of all the fruits in the store! "

    Deng Junmei hesitated just now. Now she was shocked. She shook her head and said, "no, no, how can this work. If you buy a fruit, you have to give him all the fruit in the whole store. Absolutely not! Your two methods are too easy to lose money. If you are not careful, you will lose all your money. "

    "No, just like the fruit buffet, there won''t be too many people who simply want to take advantage and buy only one fruit. No matter how simple it is, you have to buy ten or eight yuan? Of course, many people need to participate in this activity if they want to make money. The more people there are, the lower our probability of losing money. Because even if 10000 people come to buy fruit, only one person can win the prize every day. Therefore, publicity must be carried out simultaneously. For example, after wechat forwarding, if you come to the store to buy fruit, you can get two additional lucky draw opportunities, etc. As long as the publicity is good, it will succeed! "

    Deng Junmei is a very traditional temperament, and her thoughts are relatively simple. She is difficult to adapt to the things Huo Bufan said.

    Ning Xueqing understands these quickly because she has followed Taobao for some time.

    Her eyes lit up because Huo Bufan''s sales method is really likely to succeed. The only uncertain factor is whether the publicity can attract a lot of people.

    Ning Xueqing has no doubt about this.

    Because her Taobao store can sell 200 yuan a year and tens of thousands a day, which largely depends on Huo Bufan''s publicity.

    From this point of view, there is no doubt about Huo Bufan''s publicity and promotion ability!

    "Mom, I think we can do it. With shuhuan''s publicity ability, we won''t lose money!" Ning Xueqing took the initiative to persuade.

    Deng Junmei is still worried. She has never engaged in such promotional activities. She has always been honest and weighed by Jin.

    It was fruit self-help and Koi winning. She was flustered.

    At this time, Ning Guoxiang suddenly made a noise and asked, "what Koi do you mean, is it the same as buying lottery tickets?"

    Deng Junmei turned her head in surprise. She didn''t expect that the stubborn old man would ask questions.

    Ning Guoxiang blushed and said, "why, didn''t people''s Square do this when we were young. A group of people crowded there to buy lottery tickets. They all want small and medium-sized cars. They think it doesn''t matter to spend a dollar. If they win, they will make a lot of money. I thought, "this koi is just like buying lottery tickets."

    Huo Bufan smiled and said, "Dad is right. The essence is the same. They all take advantage of people''s luck and greed. However, this reminds me that it can also be extended to other types. For example, one or two people are selected from those who buy fruit every day for full free. In this way, when people buy fruit, they will subconsciously buy more. It not only enriches the types of activities, but also reduces the loss probability brought by Koi. Ginger is still old and spicy. I really didn''t think of it without dad''s reminder. "

    Ning Guoxiang looked proud and said, "when I opened the fruit shop, you didn''t know where to play with mud! Don''t you just do activities, that is, you don''t bother to think about it at ordinary times, otherwise you can say it? "

    Ning Xueqing couldn''t help laughing at his proud appearance.

    Huo Bufan''s words were obviously flattering, so Ning Guoxiang couldn''t hear them and took them seriously.

    However, Ning Guoxiang''s attitude is a little better when he is so praised by Huo Bufan. At least it won''t be so cold when we talk again.