CHAPTER 416: CHAPTER 286: IPARTMENT GOES VIRAL ONLINE_2

Underneath a video clip of the *iPartment* TV series, a flurry of comments created a lively scene.

Ever since *iPartment* premiered on television, it had already sparked significant local buzz.

Unfortunately, Jiangyou TV Station’s reach was still too limited. Even as viewership rose steadily, it couldn’t break through regional barriers.

But once it hit online platforms, its popularity exploded, changing day by day.

All sorts of video clips kept appearing online.

And these clips attracted even more netizens to watch.

As time went on, *iPartment*’s influence grew daily until it finally erupted today.

"Damn, what kind of divine TV series is this? I actually found my life mentor in it!"

"To the person above, even if you don’t say the name, I know it’s Lv Ziqiao."

"Hahaha, isn’t Zeng Xiaoxian the dumbest one here? He’s the biggest punching bag in this series. Why does it feel like everyone can bully him?"

"Huh? Isn’t Sekiya the dumbest?"

"Say no more, this is perfect to watch while eating!"

"Does anyone get this? I watched an episode at work and ended up laughing all morning. My boss thought I was really enjoying my job, so he asked me to stay and work overtime..."

"Hahaha, I didn’t watch it at work, but I had just ordered some potato noodles. When I laughed, they came out through my nose, ruining the rest of my meal."

"Are you guys only seeing the funny clips? Don’t you realize this show actually discusses a lot of life philosophies?"

"It’s just a TV show. Why elevate it to the level of philosophy?"

"I just remember one line: ’Not all beautiful and charming women in the world will tell you ’I love you’ just because you buy them a hamburger or milk tea.’"

"Yes, yes, yes! And this one: ’Actually, I’m a genius; it’s just that heaven envies talent.’"

"Hu Yifei in the show is my role model. She’s so independent and courageous!"

"Courageous? She holds a kitchen knife to cut electrical wires, sending sparks and lightning everywhere! How is that not brave?"

All sorts of people were online sharing what they’d seen, and some were using the TV show to tell their own stories.

And this trend quickly swept across short video platforms, with more and more netizens joining in.

Some marketing accounts quickly smelled an opportunity and swarmed in.

To put it bluntly, if you’re patient enough, you could probably piece together all the scenes from this TV series just by watching short video clips.

Essentially, it’s like you’ve watched the entire series on short video platforms.

"Sigh, when I heard Lv Ziqiao say, ’The train always moves forward; where it’s going isn’t important,’ for some reason, my tears just started falling."

"So far, ten episodes have been released online, but Jiangyou TV Station is almost at the grand finale. The first time I watched, I just laughed. But on the second viewing, I realized that Lv Ziqiao is the truly clear-sighted one."

"Wait, are we watching the same show? I feel like everyone’s describing something different. Some say it’s a comedy, some say it’s educational, and others call it a tear-jerking motivational series. So, which is it? Is it worth watching?"

"Bro, trust me, it’s absolutely worth watching. You won’t regret it. If you don’t watch it, you’ll regret it for a lifetime!"

"I just went to watch it, and I felt personally attacked by the first episode. The scene where Zhanbo learns to swipe a transit card by copying others instantly reminded me of when I first returned to the country. It was so freaking mortifying!"

"You’re not wrong; I had a similar experience. I thought mobile payment was just scanning a QR code with the payment app. But who knew you had to scan a specific ’ride code’ for the bus? I kept trying to scan the payment QR for a whole stop, and the driver was about to kick me off!"

"Hahaha, were you as embarrassed as I was? I went to the supermarket, opened my payment app, and tried scanning for ages with no response. Then the clerk looked at me, completely baffled, and said *that* scanner was for palm prints. I almost exploded on the spot, okay?"

With the overwhelming online praise, netizens sharing their relatable stories, and the boost from high traffic, videos about *iPartment* quickly experienced a surge in popularity.

The ’like’ counts for some well-edited clips began to climb visibly fast.

Fifty thousand, one hundred thousand, five hundred thousand, one million!

"Excuse me, is this a TV series? Where can I watch it?"

"Jiangyou TV Station, but it’s almost at the grand finale. I recommend Bubble Video; they’ve started streaming it there, but they’ve only updated up to the tenth episode."

"The acting looks cringey. What’s so good about it?"

"Bro, just watch it once. Don’t focus on the acting. Once you really get into the plot, you won’t be saying that."

"I’ve seen it. There are a lot of stale jokes in there; it feels like a mishmash."

"’Stale’? I didn’t think so at all. There are so many jokes I’d never heard before; I’ve only seen them here."

"Exactly, same here! And my girlfriend even said I’ve become more perceptive recently. Actually, I just learned a few tricks from Lv Ziqiao, and who knew they’d actually work!"

"Learning from Lv Ziqiao? Bro, are you planning on getting a new girlfriend?"

"Maybe his girlfriend knows the Buddha’s Palm technique, who knows?"

"Hahaha, damn! Freaking Buddha’s Palm? That’s what my sweetie calls ’loving applause’!"

And just as the online buzz was intensifying, Hou Yichuan at Unlimited Entertainment was also receiving one call after another.

"President Hou, do you have plans for a second season of this series? We could partner up."

Hou Yichuan, hearing the voice on the phone, stole a glance at the caller ID amidst his busy schedule. Director Xie from Bubble?

Recognizing the caller, he quickly replied with a smile, "Hahaha, Director Xie, my apologies. We’re already filming the second season, and it’s almost complete. I’m really sorry, so there’s no chance this time, but perhaps we can collaborate next time."

"Eh? No need for ’next time’! You’re saying your second season is almost wrapped up? We can start discussing the broadcasting rights right now!"

"No, Director Xie, I meant it’s *almost* done, not completed yet."

"What’s the difference? Didn’t you say ’almost’? Don’t worry, I’ve seen this series’ performance. Our offer will definitely satisfy you. How about it?"

Hou Yichuan feigned reluctance, saying, "Well..." Inwardly, he was ecstatic.

This was already the seventh such call he had received since morning.

Some were from TV stations discussing second-run broadcasting rights, some were inquiring about plans for the next season, and others were from online video platforms looking to collaborate.

In any case, as the TV series became a hit, the name Unlimited Entertainment also began to gradually appear on the radar of certain influential people.

Of course, good news often comes with bad.

For instance, some companies that specialized in TV dramas looked at the online buzz surrounding *iPartment* and turned green with envy.

"’Go find out which company produced this show! I want to know within the hour!’"

"’Boss, we’ve already checked. It’s a new company called Unlimited Entertainment.’"

"’Unlimited Entertainment? What do they do? Whose company is it?’"

"’They seem to be newcomers, just established in the latter half of this year.’"

"’Just established? And they already have this kind of capability? They must have come prepared. Could it be a front for some major corporation?’"

"’That...shouldn’t be possible. This company seems to have only produced variety shows before.’"

"’Variety shows? A program production company? Why on earth would a program production company venture into making TV dramas? Are they out of their minds?’"

The boss cursed furiously but didn’t voice the rest of his thoughts.

A company that crossed over from another field actually made a TV series hotter than what we professionals produce! Who the hell could he complain to about that?

He paced back and forth in his office several times before finally stopping. With a dark expression, he said, "’You, go sound out the other companies, see what their reactions are. If they have similar ideas, you can make a move. This is our territory; are we really going to let an outsider come in and create such an upheaval?’"

"’Yes, Boss. I’ll go right away!’"

Hou Yichuan had no idea his company had been targeted so quickly.

He was currently at a restaurant, busy toasting and dining with a group of executives.

It couldn’t be helped. His company was just starting out, and everyone present, whether from TV stations or video platforms, was a major player. He couldn’t afford to offend any of them, so he had gathered them all together to let them negotiate amongst themselves.

Meanwhile, Chu Tian was still completely unaware of all this.

Of course, even if he had known, he wouldn’t have reacted much. After all, he had seen it all before in his past life.