CHAPTER 1881: CHAPTER 1706: TITLES MATTER

However.

Tang Qing makes a move.

In the industry.

No one dares to underestimate.

"Keep a close watch."

"Yes."

Related companies, one by one, were unable to sleep, preparing to study through the night. If it indeed looked promising, they would integrate it into their own products. Competing was one thing, but at least they would exert some effort.

...

Comet Group.

Headquarters.

Comet Video Building.

Fifteen floors.

Headline Business Department.

Dozens of people tensely focused on the data—downloads, registrations, views, comments—all were very important references, especially data mining and recommendation, which are core to Headlines. Currently, it’s not yet perfect.

"Three hundred thousand."

"..."

"Four hundred thousand."

"..."

"Five hundred thousand."

"..."

Every milestone of downloads by the tens of thousands was announced inside the office. As for registration counts, it was not the focus of this testing; many people just liked to watch videos without registering.

"There’s the first video with views exceeding one hundred thousand."

"What?"

"India: A Nation That Defies Limits."

"..."

The department remained speechless.

Watching the spectacle.

It truly is human nature—currently, all videos online were produced by the Group, encompassing various aspects, and the quality was still decent, lasting more than five minutes. Everyone had seen this video.

No discrimination.

No defamation.

Very objective.

Just the title was ’refined’ a bit.

"There’s the second video with views exceeding one hundred thousand."

"Which one?"

"Today You Ignore Me, Tomorrow You’ll Struggle to Reach Me."

"Haha!"

"..."

Got it.

Everyone quickly adapted. Due to the scarcity of videos, the recommendation algorithm easily repeated, resulting in numerous videos exceeding ten thousand views. By three in the morning, it surpassed fifty clips. Conclusion:

---Titles are very important.

"The first video with total playback time exceeding one million minutes has appeared."

"..."

"The second video with total playback time exceeding one million minutes has appeared."

"..."

Data continuously refreshed. As everyone looked at the rankings, they nodded continuously, proving that conclusion. The quality of the video still mattered, but the title had to be good to garner views.

Six o’clock.

Download count broke one million. Such results allowed the Headline Business Department to breathe a sigh of relief. The company exerted a lot of effort, recommending almost through all channels, and evening downloads were already good.

After daybreak.

New videos uploaded.

Another wave of trials awaited.

The concern wasn’t about server crashes. The Comet Group’s data center wasn’t for freeloaders. Initially, money from going public was almost all invested into building the data center.

Therefore.

There was no possibility of collapsing.

Moreover.

Even if insufficient, they could use Sky Eye’s, whose data centers were no less than Comet Group’s. What worried them was the recommendation algorithm, especially the same-category recommendations, as this was based on recognition technology.

Titles.

Content.

Authors.

Weights.

Later adjustments based on data feedback would be necessary. This September, they would be very busy, but once this month was endured, spring would arrive. They were confident of reaching twenty million downloads by month’s end.

...

Seven o’clock.

A short message.

Sent to all Comet Video’s original content providers.

"Now, everyone can upload completed videos. Please strictly adhere to Headline’s management regulations. Uploading illegal content and copying or plagiarizing other people’s works is prohibited."

Previously.

Everyone knew that uploads could be prepared by seven o’clock.

During this period.

Content reviews were conducted in advance. At eight on the dot, all users could see it. At this moment, many of them stayed up all night, assessing this new app, and the results were naturally pleasing.

Special Classification.

Short.

Precise Push.

Many couldn’t stop swiping through. Outsiders watched for fun, but they saw potential. If the volume of videos was large enough and quality high enough, one sentence would describe it—unable to stop.

"Hurry, quickly upload."

"Wondering how long until average views reach ten thousand."

"One hour."

"Really? That long?"

"Their internal video count isn’t high, with individual views exceedingly high, but the uploads this time exceed Headline content production by several times within this hour and potentially tenfold in a day."

"In this case, the divided traffic wouldn’t be much."

"Reasonable indeed."

"Such matters should flow gradually. Fortunately, we are the first group to be onboarded. Although individual traffic contributions are low, due to shorter video lengths, everyone refreshed at much higher frequencies than long videos."

"This way, Tang Qing will bleed money."

"Yeah, ten thousand original views equal approximately six bucks, quite a lot."

This price.

In 2008, already significant numbers—one hundred thousand views equated to sixty, which for many third-party content providers, wasn’t insignificant, as it was extra income.

Previously.

They got advertising shares at Comet Video.

Now.

An additional click share has been added.

Exert extra effort.

One month could earn them quite a lot, especially studios. At least one to two people’s wages could be covered, as the teams able to release original content on Comet Video had quite high content quality.

"Maybe they made money?"

"Profiting? Where?"

"Exactly, not seeing many ads. The little advertising from news reading pales in comparison to Comet Video. The small screens of mobile phones cannot possibly have as many display zones like computers."

"Unless Tang Qing adds advertisements in front of each short video, adopting the same means as Comet Video, offering membership without ads. Previously, everyone wasn’t keen on paying to watch shows, but now isn’t it the norm?"

"Very likely."

"Currently nothing is added, just in the stage of cultivating user base."

"Makes sense."

Calculating money based on click counts, if every video front had a second or two of an ad, it would become a huge advertising platform—most likely what everyone thought, otherwise why would Headlines make money?

Subsidies + broadband fees.

Every year possibly not less than Comet Video.

...

At home.

Tang Qing saw various data flash before his eyes, relatively speaking, more accurate than the data at the Headline Business Department. He didn’t pull out the most perfect technology at once, leaving Headlines to update gradually.

Otherwise.

All at once.

Wouldn’t all the company’s programmers become idle?

This wouldn’t be good.

"Tangtang, how’s it going?"

At this moment.

Early morning in Shanghai.

Lin Jiaxue woke up, finding her sleep duration gradually shortening, but every time she woke, Tang Qing was already up. Initially, she wondered if Tang Qing had health issues, but later received quite an enlightening lesson.

Strong as a bull.

Fierce as a tiger.

"Not bad, downloads broke one million two hundred thousand."

Upon waking.

More people were seeing it.

"That’s good."

Lin Jiaxue didn’t ask much further. With her level, she could only discuss download counts. Other aspects were difficult to provide good advice on; however, Headlines’ model reminded her of someone.

---Wang Yan.

Back then.

On the airplane, Wang Yan said videos were becoming shorter, and Tang Qing remarked the suggestion was great. Now Headlines based on short videos, business truly originating from life.